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Meet Our Team


“In a complex industry such as 3D, it is important to have meaningful market data, figures and forecasts that you can factor into your own business model and apply to your own situation on an ongoing basis. M2 Advisory Group has always served us well in that capacity, and having that kind of market knowledge on your team has proven to be an invaluable asset. We were also extremely fortunate to have M2’s CEO, Wanda Meloni, on NGRAIN’s Advisory Board. Her objective industry expertise provides very valuable input into our strategic planning process.”

President, NGRAIN

“It was my pleasure to work with Wanda both in my role at NVIDIA and for the PC Gaming Alliance. I always find Wanda to be professional and knowledgeable. She executes with energy and can always be trusted to follow up.”

Vice President, NVIDIA

“I have engaged M2 Insights on numerous occasions with multiple companies and have collaborated with Wanda on a number of projects, Advisory Boards etc. Her vast and pragmatic technical and business knowledge, coupled with her unparalleled multi-industry Rolodex, and strong interpersonal skills, make her an invaluable asset to any company in the capacity of sales, marketing, business development and general management. She is one of my most reliable business contacts.”

Vice President, Marketing, Softimage

“Wanda has been an advisor to Southpaw Technology since the very beginning. I’ve often turned to Wanda to provide insight into changing trends and important developments in the 3D technology space. Wanda is extremely well connected and has on numerous occasions made introductions that have led to fantastic business relationships. I would highly recommend M2 Insights and their research to any company looking to get the true inside scoop of what’s really going on in this fast paced industry.”

CEO , Southpaw Technology

“Wanda is beyond doubt one of the most knowledgeable and forward-thinking analysts I know in the game and film technology space. She has helped me numerous times in defining the big picture for certain technologies and their impact on the market. I would highly recommend Wanda and her research to any executive looking to get into this market space, or needing expert strategic advice for their company.”

Principal , Neology Marketing Communications

“I turned to M2 to better understand the AR/VR marketplace. Wanda contributed directly to the velocity with which we reached unprecedented milestones:

  • She connected us to gaming, graphics, VR/AR, enterprise and emerging technology leaders that we could not otherwise reach.

  • Her deep knowledge of industry patterns & trends are invaluable assets.

  • She is always strategic in her thinking and is a great team player.”

VP Marketing, Atheer

“M2 Insight’s market studies and reports contain the most comprehensive graphics technology (among other digital media areas) analysis we’ve come across. The information is thorough, timely and on point, and comes from reliable analysts who are clearly plugged into the industry.”

“In order to stay abreast of new companies, products and technologies in the digital media space, it is critical for us to have a source of information to turn to, but perhaps more importantly, to rely on. We’ve found the market analysis from M2 Insights to be fresh, insightful and forward-thinking. Wanda Meloni’s input was invaluable to us recently, having incorporated it into some successful investor-related presentations.”

“Wanda has long been a source of insight into what is driving the graphics industry and I always look forward to reading her reports.”

“Working in the computer hardware arena as a leading designer and manufacturer of 3D graphics and digital media solutions, We must have our arms around the latest developments in areas like PC and Mac desktop and notebook platforms, as well as workstation, digital television and game consoles. The advantage of working with M2 Insights is that their expertise touches on all key areas of the computer graphics / digital media space. They have a firm grasp of the market and a proven track record for delivering timely, relevant information.”

“Wanda Meloni is a dynamic source for the latest information on the 3D, interactive and graphics industry.”

“As a developer of animation software for the entertainment industry, it is always vital to monitor the latest products, technologies and trends taking shape in the market – and that means having solid information. M2 Insights has consistently been an accurate source of data for us, and when it comes to graphics and digital media, Wanda Meloni certainly has the pulse of the industry. M2’s ‘Digital Media Market Study’ enabled us to have a virtual 3D encyclopedia at our fingertips.”

“Wanda’s knowledge base in the 3D industry and deep list of contacts make her one of the most informed analysts in the category. Her professionalism and passion for the technology keep her constantly abreast of new developments in this rapidly-evolving business.”


M2 works with the world’s leading entertainment and technology firms. Our team is committed to best-in-class research and results. 


CEO and Principal Analyst

Wanda Meloni is an analyst and market strategist, working with top digital media, entertainment and enterprise companies for over 15 years. 

Focused on interactive and emerging trends in media, games and platform development, she had a deep understanding of content development, emerging platforms/tech/games, communities, and customer engagement. 

Wanda Meloni has worked with some of the top companies in games, entertainment, graphics and enterprise including Sony, Intel, Atheer, nGrain, Digital Domain, Adobe, Autodesk, and Dolby with their market sizing, developer trends, and strategy planning.

Quoted in Fortune, Fast Company, Financial Times, Wall Street Journal, USA Today, New York Times, and Los Angeles Times, Wanda also speaks at trade events including Consumer Electronics Show – CES, National Association of Broadcasters-NAB, Game Developers Conference – GDC, Casual Connect, Mobile Gaming USA, GameStop Expo.

Wanda currently sits on several non-profit boards of:

  • Open Gaming Alliance – promoting groups of the games industry
  • Immersive Technology Alliance – building opporunity for virtual reality, augmented reality and immersive applications
  • SHIIFT – a non-profit focused on supporting women and diversity in VR

Wanda holds an MBA in International Business Strategy from the Monterey Institute of International Studies, and speaks several languages.


Analyst – AI, Blockchain, Machine Learning, Indie Games, Games for Change

Margaret Wallace is an innovator and leading voice on growing trends in the video game, digital media and tech industry ecosystems. A keynote, conference and workshop speaker, she is also frequently a guest on podcasts, radio, industry and consumer-facing interview programs which focus on  discussing emerging technology and trends. An entrepreneur and video game executive by training, she also consults for companies of all sizes on business, product, strategic deployment and fundraising strategies.

Areas of focus include: Marketplace landscape research, product innovation, augmented reality, machine learning, free-to-play games, artificial intelligence, blockchain, evolving business models, digital distribution, competitor analysis, forecasting, and management consulting.


Analyst – Games, Hardware, Graphics

Matt Ployhar is a key strategic program and product planner for platforms, games, tools, and emerging technologies.  He is a contributing analyst to the M2-Insights platform.  He is an expert at assessing trends and strategic programs for companies in areas of:

  • Emerging Technologies
  • Computing Platforms: PCs, Mobile, Console
  • Graphics
  • Hardware
  • Gaming Ecosystems
  • Esports
  • Founder of Thought Ops (2014), indie video game developer
  • Former Senior Gaming Manager – Intel
  • Former Senior Program Manager, Games – Microsoft
  • Former Board Member of Open Gaming Alliance
  • Former President of PC Gaming Alliance


Contributing Editor – Games, Emerging Technologies, and Health Technology

Francis Kong is a contributing editor to the M2-Insights Network.  He is also a:

  • Lifelong gaming enthusiast.
  • Writer and editor for computer/gaming journals including PC Gamer, Next Generation, Game Players, and Maximum PC.
  • Graduate of UC Berkeley & Royal College of Surgeons in Dublin, Ireland.
  • Developer of Healing Blade, a fantasy game that helps aspiring physicians to learn about the relationships between bacteria and antibiotics.
  • Founder of Edge Interns (launched 2012), a professional development, mentorship and recruiting firm that helps to place participants in competitive internships in gaming, design, health and biotech companies.


We welcome the opportunity to work with you and your team.

Software & Development

Tech & Platforms

Media & Entertainment

Trade Organizations



Game Industry Advocate – CEO, Geogrify

Kate Edwards is the CEO and principal consultant of Geogrify, a consultancy for content culturalization, a Board Member of Take This, and is the former Executive Director of the International Game Developers Association (IGDA) from 2012 to 2017. In addition to being an outspoken advocate who serves in several advisory/board roles, she is a geographer, writer, and corporate strategist. Following 13 years at Microsoft, she has consulted on many game and non-game projects for BioWare, Google, Amazon and many other companies.  Fortune magazine named her as one of the “10 most powerful women” in the game industry and she was named by GamesIndustry.biz as one of their six People of the Year. In April 2018, she was honored with Reboot Develop’s annual Hero Award.


Venture Capitalist – General Partner, The VC Fund

Mr. DeMiroz has extensive experience in executive roles with leading technology companies and in global investments. He was a Managing Director of Evolution Media Partners and led its investment in JauntVR. He actively advises various media and technology companies in VR/AR sectors. Earlier, Mr. DeMiroz was President and CEO of PlayFirst, Inc. and sold PlayFirst to Glu Mobile (NASDAQ: GLUU).

Mr. DeMiroz obtained his MBA from Carnegie Mellon University; a post-graduate Engineer Degree in Aeronautics/Astronautics from Stanford University; an M.S. in Mechanical Engineering from San Jose State University; and a B.S. in Mechanical Engineering from the U.S. Naval Postgraduate School.


Senior Associate – Interactive Entertainment Law Group

Mona Ibrahim is the senior associate at Interactive Entertainment Law Group. She has spent the past decade representing and educating independent game developers in a broad range of legal matters, with a particular emphasis on intellectual property and project financing. Prior to opening her own firm in 2010, Mona successfully managed the trademark practice of Imua Legal Advisors in Seattle, WA. During her years of private practice she worked closely with new independent developers from company inception to game launch.

In her role as senior associate, she has successfully represented developers and publishers in a range of transactions, including equity finance, project finance, co-development, and intellectual property portfolio management. In her spare time Mona seems to educate the independent developer community through speaking engagements (PAX, Casual Connect, GDC) and various publications.

Her articles cover a broad range of legal topics and have appeared in both legal and industry periodicals, and she is a frequent featured writer at Polygon. Mona continues to represent the indie contingent at Interactive Entertainment Law Group, lending her unique outlook and practice experience to the firm.


Strategic Business Development | Corporate Advisor

Through experience of bringing products from concept to market, one of the most important aspect is being able to build relationships and the ability to connect the dots between people, business & technology.

John provides strategic business development between partners and startups through partnership, development collaboration and investments.

Specialties: Strategy, business development, program management, partnership management & negotiation, international management, resource & budget planning, start-up creation


Entrepreneur in VFX and Immersive Tech – CoFounder & CPO, Opaque Studios

Mariana is a technologist, connector and entrepreneur. During her years at The Foundry she focused on virtual reality post-production workflows, as well as being the Head of Product Specialists in the Americas. She was instrumental in the launches of ExploreVR (a hub for sharing industry insight in VR content production) and Cara VR, the 360 video plug-in for Nuke.

Mariana was a pioneer in her home town Mexico City, where she founded the first VR and 360 video production and branding agency – JoltVR. Most recently co-founded Opaque Studios, where she leads the roadmap for new and existing technology developing tools for Virtual Production using Virtual Reality, transforming the way film making is done today.

Prior to her switch into tech, she has over 13 years of VFX supervisor experience in the motion picture industry, working at such studios as Sony Imageworks, CIS Hollywood, Digital Domain, HBO, Columbia Pictures and Fuse FX. She was one of the ten finalists of the Women Startup Challenge VR and AI.


Managing Director – MassDigi

Monty Sharma is Managing Director of MassDiGI. Prior to joining MassDiGI, Sharma, a respected game industry and technology professional, was co-founder and general manager of Vivox, a voice chat service provider in the games industry with key relationships to EASonyUbisoftNexonBigpoint and many others.

Before Vivox, he held senior positions at Jamcracker, Novell and MT&T.


Composer – Games and Films and Immersive Entertainment

Penka Kouneva is an admired and respected composer working alongside Steve Jablonsky on Ubisoft’s PRINCE OF PERSIA: FORGOTTEN SANDS and on Activision’s TRANSFORMERS: REVENGE OF THE FALLEN games. Recently Penka scored HEROES AND LEGENDS, a 3D film / multimedia / AR attraction at the Kennedy Space Center honoring the American astronauts.

Penka’s awards include: SUNDANCE Composer Fellowship, two Ovation Awards, The Copland Award, Hollywood Music in Media Award, among many others. Penka is on the Advisory Board of Game Developers Conference and the Sundance Institute, and Mentor for Game Audio Network Guild. She is also a Universal Music-released artist (THE WOMAN ASTRONAUT, 2015).

Penka has worked on: The Transformers, Pirates, Matrix franchises; Elysium, Ender’s Game, Ninja Turtles 2 (films); and on World of Warcraft, Overwatch, Starcraft II, Gears of War 2, 3, Sims 3, Diablo III, Dragon Age II, Bloodborne (games). Penka holds the first-ever Ph.D. degree in composition from Duke University where she studied with Stephen Jaffe and Scott Lindroth.


Entrepreneur | Corporate Advisor | Business & Finance

Board member, advisor, part-time C-level executive for entrepreneurs and high-growth companies in the consumer (digital media, consumer electronics/devices, entertainment and location-based) and business (big data, software and mobile technology) areas. Lead roles in general management, product/business strategy, capital raise (equity financing and debt financing), M&A, marketing, PR/IR/communications. Example companies include mobile app technology service/platform Roovy, Inc., classroom management software solutions provider Netop, big data service provider Crunch Data, Inc., mobile interactive tour company Stray Boots, Inc., consumer electronics company Panasonic North America and audio consumer electronics company Psyko Audio Labs, Inc.

Prior experience includes CFO positions at publicly-traded consumer electronics company Mad Catz Interactive, Inc (ticker MCZ), video game developer/publisher Rockstar Games and Rush Communications, the holding company overseeing the business interests of entertainment/urban culture entrepreneur Russell Simmons (most notably Def Jam Records, Phat Fashions, Def Comedy Jam).


Corporate Advisor | Content Director & Marketing Strategies

25+ years Digital Marketing & Content Specialist, Business Author, and On-Air Spokesperson for top brands and organizations. From story arc to on-line analytics, my combined expertise produces results for those seeking high-impact brand narrative with a measurable ROI.

My extensive Silicon Valley digital marketing expertise is the foundation of my storytelling prowess:

★ Digital Marketer & Content Strategist: AtheerAir, C100, Scality
★ Corporate Innovation Program Producer: Verizon, Swisscom, Citrix, MDEC, RWE, KPMG
★ Video Journalist: Technorati, AOTV, EBD, Stanford Hospital
★ Best-selling Author: Bulldog Spirit of the New Entrepreneur (HarperCollins); Ambition – 7 Rules for Getting There (Viking)
★ Motivational Speaker: Apple, AMA, Yale, Stanford Business School, Microsoft, IBM, TD Bank, Royal Bank, Mercer, AFI
★ Stanford Lecturer: Entrepreneurship, Startup Fundraising, Writing & Communications
★ President & Co-founder Bulldog Software: SAAS – Media Asset Management
★ President & Co-founder Bulldog Communications: New Media & Video Marketing Agency


Executive & Educator | Sales, Marketing, Entrepreneurship & Communications 

Experienced senior executive and highly-rated educator providing exemplary leadership, and practical expertise for organizations seeking momentum – including concept, start-up, growth or turn-around strategies. Proven mentor in sales, marketing and corporate communications. Innovative educator and administrator in post-secondary/post-graduate programs.

Proven track record of sales / revenue acceleration driven primarily by pragmatic sales, marketing, product management, and business development strategy and execution.

Other competencies include strategic development, corporate operations, team development, change management, corporate development / mergers acquisition and financing / capitalization.

With origins in industrial design and product management, career growth has been centered on a non-industry specific, structured and pragmatic business approach, strong and supportive team management, and passion / loyalty for the business.

Extensive marketing (product management, marketing strategy and branding / communications) and sales/business development experience and expertise

Operational and P&L experience supporting corporate strategic objectives, targeting both top-line growth and bottom line cost management


Business Development Executive | Immersive Tech, Games, Graphics, VFX  

Thomas Lee is a business development executive, with a strong background it games, graphics and visual effects. He as working with the top entertainment companies in Los Angeles for the past 20 years.

Currently focused on immersive technology and blockchain platforms, he has a wealth of knowledge in community-driven businesses for the new computing era to bring mindshare to the content.

Thomas has worked with a number of online game companies including Electronic Arts, Square Enix, Nexon, and Big Red Button Entertainment, providing support for growth and new opportunities.


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